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CREATIVE CONTENT STUDIO
ABELS, THE ART OF MOVING
A brand synonymous with tradition, Abels has held the Royal Warrant since 1988, and is regarded as the best in the business for those looking to move across the country, or indeed the globe. Abels came to us with a view to elevating their online presence, to promote the brand in a more interactive and contemporary way. Filming over two days, in multiple locations, we created a bespoke package, exemplifying Abels’ ethos and the high level service they offer.
Social media content
Wow! Is the first thought that jumps into my mind. I must say how impressed I am personally with the content! Congratulations to you and Sìne for this production! For me, it’s an early Christmas present.
Director of Sales, Abels
Having originally planned to shoot the new Abels brand video in 2020, the project was postponed due to COVID-19 for a year and a half. Initially our brief was to shoot a pre-existing move from London to the country, capturing footage throughout to compile a short film illustrating the service Ables provides. Due to various changing circumstances, the project then expanded, with Iceni Studios playing a far greater role, organising all aspects of the two-day shoot from location scouting to booking talent. We were also responsible for all pre- and post-production. Alongside the brand video itself, we provided Abels with two short social media clips, a banner video for their website and numerous stills.
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